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An Introduction to Setting Up Social Media Channels
Get up and running quickly with this step-by-step guide for setting up the big 3 social platforms for B2B brands: Facebook, Twitter and LinkedIn. Includes tips on creating social content and a brief overview of blogging.
How to Sell Social Marketing to Your CEO
Having a hard time convincing your boss about the benefits of using social media? Be prepared with the right approach when you need to justify your social media budget. Includes links to supporting data.
Show Me the Money: B2B Action Plan for Social Media ROI
Learn how B2B companies use social media to generate sales leads and profits. Includes links to more than 70 resources to help you dig deeper.
White Papers
An Introduction to Setting Up Social Media Channels  New Offer!
Get up and running quickly with this step-by-step guide for setting up the big 3 social platforms for B2B brands: Facebook, Twitter and LinkedIn. Includes tips on creating social content and a brief overview of blogging.
How to Sell Social Marketing to Your CEO  New Offer!
Having a hard time convincing your boss about the benefits of using social media? Be prepared with the right approach when you need to justify your social media budget. Includes links to supporting data.
eBooks
Show Me the Money: B2B Action Plan for Social Media ROI  New Offer!
Learn how B2B companies use social media to generate sales leads and profits. Includes links to more than 70 resources to help you dig deeper.
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Videos

Kitterman Videos

Kitterman Social Media and B2B Videos
  1. Joan Harkins on Kitterman Marketing Group.

  2. Joan Harkins, President of Kitterman Marketing Group, shares tips on social media content strategy.

  3. Nikki Naiser from Kitterman Marketing Group interviews Geoff Livingston on marketing integration, MarketingProfs Social Tech '12.

  4. Nikki Naiser from Kitterman Marketing Group interviews Geoff Livingston on how traditional marketers can get started with social media, MarketingProfs Social Tech '12.

  5. Nikki Naiser from Kitterman Marketing Group interviews Geoff Livingston on the future of social media marketing, MarketingProfs Social Tech '12.

  6. Nikki Naiser from Kitterman Marketing Group interviews David B. Thomas from Radian6 on CEOs and social media, MarketingProfs Social Tech '12.

  7. Nikki Naiser from Kitterman Marketing Group interviews David B. Thomas on what differentiates companies that do social right, MarketingProfs Social Tech '12.

  8. Nikki Naiser from Kitterman Marketing Group interviews Ann Handley on why some social marketers aren't seeing results, MarketingProfs Social Tech '12.

  9. Nikki Naiser from Kitterman Marketing Group interviews Ann Handley on creating a social media path to conversion, MarketingProfs Social Tech '12.



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Show Me the Money:
B2B Action Plan for Social Media ROI

Learn how B2B companies use social media to generate sales leads and profits. Includes links to more than 70 resources to help you dig deeper.
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How To Sell Social Marketing to Your CEO
Need tips for how to sell social marketing to your company executives?
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